The site, initially established as a blog in March 2007, was redesigned in May 2009 to become a user-submitted visual curation platform for modern architecture and design. Popular among top design and architecture sites, the site has achieved significant growth, ranking among the top 100k sites. With over 900 registered users and notable page views, there is significant potential for further growth with strategic redesign and improvements. Currently, the owner spends about an hour daily managing submissions and communications, and envisions it becoming a moderation-free platform with design changes. The site is built using Ruby on Rails and hosted on a 768MB slice, with plans to upgrade due to increasing traffic. Monthly operational costs average around $81. It includes image storage on Amazon S3 and could further enhance its social media presence by adding Twitter and Facebook buttons. The site has over 5,600 RSS subscribers and 1,100 email subscribers. The sale will include the transfer of seven domains and a Twitter account, alongside the option to retain the current hosting environment. Monetization efforts have been minimal, but the site has potential for increased ad revenue through four existing ad spaces and direct ad campaigns, historically earning $1,000 to $4,000 monthly. Despite no current advertising, the site has options for further revenue through platforms like AdSense. The site is available for sale, ready for new ownership to elevate its potential, leveraging social media and design enhancements for further growth. For detailed traffic statistics, an Analytics PDF is available, although direct account access is restricted.