The auction described is for a website established 11 months ago with the purpose of providing resources for individuals interested in web hosting, webmasters, and web designers. The site has a significant online presence with an Alexa ranking of 34k and a homepage PageRank of 5. It offers numerous original resources and has been reviewed previously by a well-known startup review website. The site features several sections, including user-powered hosting reviews, hosting guides, a blog/news section, hosting coupons, an informative content repository, a web hosting/webmaster forum, and a custom hosting quote service. There are over 600 published posts across these sections.
Time management for the site is minimal due to automation through WordPress, with less than an hour required daily to oversee activities such as moderating reviews, adding content, reviewing host inclusion requests, and updating coupons. The site employs a team of writers and suggests significant growth opportunities through the addition of more hosting companies and new coupons. The seller is looking to sell the website to fund a new venture, offering post-sale support for a month and accepting payment through Escrow.com.
The site generates an average monthly profit of $3,000 through text link and banner sales, sponsored posts, affiliate programs, and ads. It remains under-monetized, with potential for further revenue through affiliate link additions, charging inclusion fees, and increasing ad sales. With substantial traffic and SEO presence, there are further opportunities for growth through improved off-site optimization. The transaction includes the domain, website, social media accounts, affiliate details, and full support for the new owner.