A popular online platform, known for providing free craft book folding patterns, has been operational for around two years and holds a top ranking on search engines using popular search terms within its niche. The website operates on an automated basis, featuring over 1,500 free patterns and offering more than 1,000 pages for user navigation. In April 2017, the site introduced a monetized feature, charging £5 for access to premium patterns, which attracted over 200 users, generating upwards of £1,000. The income stream is supplemented by advertising revenue. The site draws exclusively organic traffic, with over 40 keywords appearing on the first page of Google and more than 20 in the top three positions. Recent implementation of Google Analytics aims to enhance traffic tracking, previously monitored through adsense data. Additionally, the site recorded over 2 million pageviews in the last 12 months, with May and April traffic amounting to over 218,000 and 214,000 pageviews respectively. The sale package includes full pattern rights, two pattern-making software programs, and a Facebook group with over 2,000 members, along with a premium pattern Facebook group exceeding 200 members. Potential enhancements include transitioning the site to a more modern platform like WordPress and shifting to a subscription payment model. The current owner seeks to sell the site to acquire capital for a new venture but is open to retaining ownership if the asking price is unmet. The sales process involves sharing the platform's success fee equally between buyer and seller, due upon asset transfer initiation.