The website has consistently generated traffic and revenue since its launch, though specific figures from the beginning are unavailable due to a server migration. Hosting expenses are anticipated to remain below $10 monthly. The website owner is not responsible for managing the site; instead, a partner handles daily blog posts and links them to their own blog. The revenue from the partner's blog is divided equally between them, providing the owner with additional income beyond their ad revenue. The owner's involvement is minimal, requiring only periodic checks every couple of months. The site generates income from various advertising streams, including Adsense, Bannerconnect, TVNSports, and a share from the partner, amounting to an average monthly earnings of $2,000. Peak earnings reached $2,800 in December, with fluctuations noted in January and February. Anticipation of increased traffic in the coming months is expressed due to prominent events such as IPL Season 3 and the World T20 Cup. Most visitors access the site via Google Search, with average monthly statistics showing 300,000 page views and 100,000 unique visitors. WordPress statistics are used for visitor tracking, as Google Analytics was only recently implemented. The site benefits from a high click-through rate (CTR) and cost per mille (CPM), attributed to the website theme. Traffic expectations are moderate until March 12th, due to a lull in scheduled matches. Screenshots have been provided for verification.