The owner of an online business providing premium WordPress themes is selling the venture due to other professional commitments. This business, which was acquired in December 2009, was intended to supplement the owner's income during a personal milestone, but due to increased obligations from other work contracts, the owner is unable to dedicate enough time to grow the business further. The owner highlights the necessity for skills in PHP and WordPress to support customers and introduce new themes. There is a manageable level of customer support required, typically taking between 5 to 30 minutes per query, with more time necessary for developing new templates and advancing the business.
Although the business has experienced some sales success, minimal efforts have been made to promote it. There is significant potential for growth if further promotion and template development are pursued. Since inception, the business has sold 382 items, generating a total revenue of $28,401.05. In January alone, sales reached $1,747, with $252 paid out to affiliates, supplemented by two custom job contracts totaling $750, leading to a gross income of $2,245 for the month. Basic template sales alone bring in approximately $1,500, with potential increases anticipated with new template releases. Prospective buyers are provided with comprehensive sales history and contact details for affiliates and customers. In terms of traffic, the website recorded 19,675 page views and 7,291 unique visitors in January 2010. This business presents a prime opportunity for someone with the expertise and time to enhance its operations and reach.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More