A highly sought-after global domain name, focusing on the instant coffee market, is being offered. The domain, relevant to the growing instant coffee sector, aligns with robust market metrics. For "instant coffee," broad match searches reach approximately 168,750 monthly, with a cost per click (CPC) of $1.26 USD, indicating high ad competition. Exact match searches account for 22,625 monthly searches at the same CPC, also reflecting high competition. The report notes the global instant coffee market's strength and anticipates sustained growth through 2020.
A cited market analysis predicts a compound annual growth rate (CAGR) of nearly 6% from 2016 to 2020, driven by consumers' fast-paced lifestyles and diversified product offerings. Instant coffee's convenience, flavor variety, and longer shelf life fuel its appeal. Key brands are actively marketing premium instant coffees, broadening market scope. Examples include a renowned brand's Barista-style instant coffee and another's expanded flavor range, underscoring ongoing product innovations in aroma, flavor, and color.
Geographically, Europe dominates the market, with the UK, Turkey, Belarus, and Ukraine leading consumption. The region relies on imports due to adverse climate conditions hindering local coffee cultivation. Russia represents the most significant market share, with increased consumption driven by the widespread availability of three-in-one coffee sachets. The growing installation of instant coffee vending machines in public, high-traffic locations across Europe is set to further boost market expansion in the region.