The sale being described involves a comprehensive package focused on an online business dedicated to outdoor recreation sports such as hiking, rock climbing, cycling, and skiing/snowboarding. The package includes the domain name, all associated website files and technology, and a Twitter account with over 14,000 followers. The site, initially founded in 2007 under a different domain, was rebranded in 2012 to better align with its outdoor theme. It uses modern web technologies and is designed to be responsive, including features for mobile users. The site aggregates over 60 outdoor gear deal offers from various merchants through data feeds, making it convenient for visitors to access all offers in one place. It utilizes affiliate marketing tools, earning commission upon successful referrals that lead to sales. Despite a previous average monthly profit of $1,000, the current owner, due to career commitments, has not maintained the site, impacting its profitability. The site also earns through paid advertising placements, particularly from a notable outdoor retail company. The associated Twitter account, although previously automated, now requires manual engagement due to policy changes on the platform. A mobile-friendly version and scripts for periodic page refresh ensure updated content. The owner is selling due to a lack of time to devote to the project and offers additional support and reports upon request. Additionally, if the sale meets certain conditions, a bonus coupon and deal site for outdoor gear will be included in the transaction.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More