After nearly seven years of operation, the owner is looking to sell a website dedicated to chicken-raising books due to other commitments. The site has consistently grown in revenue, peaking at over $57,000 in 2016 with profits of $22,000. It generates income through book sales on platforms like Amazon, direct website sales, and affiliate promotions. Although recent marketing efforts have been limited, remarketing campaigns on Facebook and search campaigns on Bing remain active and will transfer to the new owner.
The website runs on a Wordpress and OptimizePress platform and uses Amazon CloudFront for speedy load times. It is hosted by a provider willing to transfer hosting accounts to the buyer. Marketing automation is supported by a CRM platform included in the sale. Despite a slight decline in revenue, the site is well-positioned for a rebound during its peak season, typically from March to May.
The business has untapped SEO potential, a strong email subscriber base, and room for growth through improved affiliate partnerships and social media networks like Pinterest. It includes assets such as intellectual property, email lists, and social media accounts. The inventory is housed in a U.S. fulfillment center, with shipment and order processing handled externally.
For post-sale assurance, the owner offers a three-year non-compete agreement and up to four months of support. There are no geographical limitations for prospective buyers, making this an attractive opportunity for a new owner to capitalize on existing markets and expand further.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More