The business for sale is a Scrabble and general word website, offering a variety of features including a dictionary with definitions, a Scrabble word finder, an anagram solver, and a word checker. The business is monetized through advertising, primarily using AdSense, and potential buyers would need to utilize their own AdSense accounts. The site is hosted on private servers, with the seller offering a year of hosting following the sale. The original owner is selling the site due to limitations in marketing and SEO experience and time constraints from other commitments. Traffic sources for the website include organic search with a large number of pages and direct return users. There has been minimal SEO effort, with some past initiatives such as press releases and directory submissions. However, rankings have fluctuated over time, now recovering as search engine algorithms have evolved. The website does not employ direct or display advertising, nor does it have employees. Content creation requires minimal weekly updates performed by the owner. The advantages of the site over competitors include a more appealing design, responsiveness, and a faster word finder tool. Future growth opportunities lie in improving SEO, monetizing the traffic more effectively, and optimizing ad placements, particularly for mobile. The current owner offers to provide post-sale support and training for 1-3 months and is willing to sign a 3-year non-compete contract. There are no geographical limitations for potential buyers.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More