The website in question is a platform featuring top 10 to 25 list articles and celebrity net worth pages, primarily attracting visitors through organic search via Google. Monetized through AdSense and Content.ad, this WordPress-based site was originally established in April 2014 and purchased by the current owner in December 2016. Due to unforeseen personal circumstances requiring relocation to an area with limited internet access, the owner is seeking to sell the site, despite its significant potential, bolstered by a 30,000-follower Facebook page that's yet to be fully utilized.
Hosted on a dedicated server, the site will need to be transferred post-purchase, with the current owner offering assistance during the transition. The site's revenue is verifiable and separate from personal accounts, although tax returns from the previous owner are unavailable. It incurs an expense of $99 monthly for hosting.
The sale includes several domain names and active social media accounts with substantial followings. The site ranks high in Google for various keywords but has not undergone SEO or received search engine penalties. Content is produced in-house, with 15 posts published monthly based on research. The owner dedicates 3-4 hours weekly to the site, and no employees are involved. Competition includes websites like "TheRichest.com" and "Forbes.com."
Future growth prospects include optimizing social media and SEO. The owner is agreeable to a three-year non-compete clause and offering post-sale support and training for 1-3 months, with no geographical restrictions on potential buyers.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More