The proprietor of a small technology business initiated operations with a keen focus on Google AdWords for advertisement, resulting in substantial traffic and an overwhelming client load. Despite initial success, the owner faced challenges managing the workload alone and opted for additional stability by seeking full-time employment. Consequently, the advertising spend was halted, leading to fluctuations in sales that were not reflected in website traffic, which grew organically.
The business, now up for sale, offers a comprehensive package including source codes for iOS and Android apps, a dashboard, backend infrastructure, an installer, and API tools. Additional assets include a customer base of approximately 500 active clients, legal documentation, and various social media accounts. The buyer also benefits from a partnership with another company, which boosts visibility and manages customer service.
Organically optimized for search engines, the business garners significant traffic without paid advertisements, relying instead on customization work requests as the main revenue source. Although the owner provides a month of support during transition, technical expertise is not a prerequisite for the new owner, as comprehensive guides and access to reliable developers are included.
The inconsistent revenue records stem from the owner's focus on seeking alternative employment and inability to fulfill excessive customization demands. A recent promotional campaign generated significant income, signaling potential for future earnings under better management. The sale is primarily motivated by the owner's time constraints, with existing running costs primarily owing to hosting services.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More