The website in question utilizes the eBay Partner Network to display auction listings, leveraging the eBay Developer's API to provide tailored listings on its pages. Established in November 2007, the site initially operated under eBay's affiliate program with Commission Junction. Built using Microsoft .NET and a Microsoft SQL database, it necessitates hosting on a Windows platform. The sale includes several associated sites that share the same code but attract minimal traffic. However, the eBay Partner Network account is not part of the sale, requiring the buyer to use their own affiliate account. Altering the affiliate links on the site is straightforward.
The site employs a tracking system akin to "subid" tracking; visitor data, such as referring URLs and search keywords, are stored, and each visitor is given a unique ID to correlate eBay's transaction reports with incoming traffic. This system helps identify profitable and conversion-driving keywords. Since its inception, the site has generated consistent revenue with negligible maintenance, operating almost entirely on autopilot.
Traffic to the site ranks highly on major search engines like Google, Yahoo, and Bing for its primary keywords, and is exclusively organic, with no reliance on paid advertising or links. Numerous traffic and revenue reports are available to detail the site's performance over various periods. The site's enduring free traffic and self-sustaining revenue model position it as a potentially valuable asset for prospective buyers.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More