This e-commerce business, established in 2013, initially aimed to provide supplemental income and has generated over $400,000 in total sales. Achieving its highest monthly revenue in mid-2015, the business grew significantly, but sales declined when the owner's focus shifted back to a full-time software development job. The business operates on WooCommerce and is hosted on a platform that doesn't require change after purchase. Primarily selling vaporizers and related products, its revenue can be accurately tracked and is kept separate from personal accounts. Currently, the main expense is inventory, but a move towards a drop-shipping model has minimized this cost.
The business includes a domain, various social media accounts, and an email list with 5,500 subscribers. Organic search and direct traffic are its principal traffic sources, supported by search engine optimization. No advertising is currently employed, while past efforts included a brief advertising campaign and active participation in online communities. Previously, it ran with an employee but is now owner-operated, with responsibilities covering order processing and customer service. Customers are supported via email and chat.
Strengths include offering both herbal and e-cig vaporizers, unlike many competitors, and a well-designed website. Growth opportunities include adding fresh products, utilizing blog posts to boost traffic, and developing SEO backlinks. The primary challenges involve addressing inventory shortages and capitalizing on changes in vaping regulations that may reduce competition. International sales are limited to select countries with favorable regulations. The seller is willing to sign a non-compete agreement and offer limited post-sale support.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
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