A two-year-old digital business specializing in digital courses and information products targeted at female entrepreneurs is available for sale. This business, established in December 2015, originally operated under a different name but rebranded nine months ago to attract a broader audience. It offers about seven online courses, including those in mentoring, copywriting, business growth, and mindset, alongside e-books and workshops. Included in the sale are the business domain, a mailing list with over 3,500 subscribers, and customer details. The initial focus was on photographers, but it has expanded to appeal to a wider female entrepreneur audience in creative industries.
The business experienced substantial growth in its early years, with a notable $99k turnover in just 12 months. However, recent revenue has declined due to decreased investment in Facebook advertising and growth initiatives, attributed to the owner's family commitments. The business still generates a steady monthly income and retains promising potential for growth through targeted advertising and course development.
The typical customers are female entrepreneurs, especially in the creative sector, aiming for business growth and lifestyle balance. No specific skills are needed to run the business, although knowledge of Facebook ads and content creation could be beneficial. The sale includes assets associated with the business, such as domain names and active social media accounts. Although no search engine penalties have been recorded, SEO efforts could be bolstered to further attract traffic. Existing content ranks highly, and there's opportunity to maximize return on investment through strategic SEO and advertising.
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