The website in question, established in June 2013, is primarily recognized for meme generation using visitor-uploaded templates, providing a user-driven content platform with no direct monetization currently in place. Since a change in ownership in January 2016, the website has focused on organic growth and user experience enhancement. Traffic predominantly derives from organic Google searches, with significant visitor numbers, peaking at 690K in December 2015. The primary user demographic is aged 18-34, hailing from the US and various European countries. The site operates under a simple structure where users generate all content, and maintenance involves minimal oversight, like occasional meme removal requests. There are no current advertising or SEO strategies, nor are there any social media marketing efforts deployed.
The business is up for an asset sale due to uncertainties in monetizing its substantial desktop and mobile traffic. Domain names for various country-code top-level domains are included, along with social media accounts. Currently, the only recurring expense is server hosting, managed via Google Developer's Console, which need not change post-purchase. The main competitor, a similar platform, gains most of its traffic through referral links, whereas this site benefits from organic search traffic and a strong market in Europe. The seller is willing to provide post-sale support and sign a non-compete agreement, identifying potential growth opportunities in effectively monetizing traffic and adding video ads. No geographical restrictions apply to potential buyers.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More