The text outlines the sale of an 8-month-old e-commerce store specializing in sports and outdoors products, hosted on a popular e-commerce platform. The business comes with well-established social media fan pages, a combined email list of over 40,000 potential customers, and features more than 20 items in its inventory. The website targets several niche markets, including snowboarders, bikers, guitarists, and outdoor enthusiasts, which are described as stable and passionate segments. The owner highlights the significant potential for growth, especially during the lucrative Winter/Christmas season.
Strengths of the business include a substantial email list, consistent daily sales primarily driven by excellent search rankings, and a stable market. However, maintaining current sales levels requires a daily advertising budget of approximately $350 on a leading social media platform. The owner is selling the site to focus on more successful ventures, intending to use the proceeds to further scale those businesses.
Product sourcing primarily involves a single supplier with competitive pricing, offering drop shipping and bulk purchasing options with a 10-day delivery timeline to the US. Most advertising is conducted on the aforementioned social media platform, supported by a detailed instructional video on effective ad strategies.
The sale package includes the domains of the original and current websites, the complete online store, social media accounts, email lists, and additional bonuses like niche-specific shirt designs and comprehensive video tutorials. The seller also offers two weeks of consultation to assist the new owner.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More