The website in question, acquired a few months ago, has undergone an upgrade in design and functionality. It serves as an Instagram web viewer with impressive traffic of 9,500–12,500 unique visitors daily, making potential earnings from advertising networks like Adsense approximately $100–150 per day, although the site hasn’t been monetized yet. The decision to sell arises from the need for funds for larger projects. Traffic mostly comes organically, which is beneficial for higher ad revenue. Initially, the site experienced a decrease in traffic due to server issues leading to de-indexing of pages by Google, but optimizations have since improved the situation. The recent Instagram update has further boosted traffic as competitors face challenges due to API changes. The site does not use Instagram's API; instead, it employs proprietary scrapers for data collection. Assistance with website transfer and installation on a new server is included in the sale. The primary expense for the new owner would be hosting, with the site operating efficiently on a $20 VPS due to its robust caching system that lessens server load. The seller describes the website as "hands-free" in operation. The sale includes the domain and all associated files, along with a willingness to sign a non-compete agreement if required. Interested parties are encouraged to inquire and place bids for this self-running web property.