The website generates passive income, earning approximately $700 over the last six months with an average of 230 unique daily visitors via organic search traffic. It features 37 detailed expert reviews on popular health, healthcare, fitness tools, and other products, as well as 15 related articles and tips. The content promotes conversion with images, links, comparison tables, and calls to action that direct to Amazon affiliate links, securing a commission on purchases.
Launched in June 2015, the site received $703 in December 2015, followed by earnings ranging from $508 to $773 in the first half of 2016. The sole expense is estimated hosting at $5 monthly, although actual needs are less demanding. The site continues to earn passively without frequent new content additions.
With purely organic traffic on a growth trajectory, monthly visitors increased from 4,001 in December 2015 to over 6,000 by May 2016. SEO efforts are manual, employing high-quality permanent links from reputable sources without needing paid schemes. The site ranks well for high-converting keywords such as "best adjustable kettlebells" and "best posture brace," among others. It has successfully navigated six Google updates since mid-2015 without penalties or traffic declines.
The site offers growth potential through expansion into new product categories and improving current keyword rankings. It is being sold to fund a new business venture, although the seller believes it has significant potential for further development.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself, or use our new official verification and assessment service. We provide a deep analysis, identify hidden risks, and independently assess the value of the business. Packages start at $1,000. Learn More