A technology blog focused on Android smartphones attracts over 80,000 monthly visitors, generating around $1,245 in revenue and $950 in profit through AdSense, with minimal oversight. The site, established in early 2014 and acquired through an online marketplace in May 2015, thrives on organic traffic due to its 3,682 unique posts. It was purchased as an undervalued asset with potential for revenue improvement through redesign and low maintenance.
The current owner seeks to sell due to a lack of focus and the desire to concentrate on a new project, acknowledging limited SEO and AdSense expertise. Despite some setbacks, such as a dip in traffic due to a change in search engine algorithms, it still ranks well for niche keywords in the Android market. Content is produced by the previous owner under a special arrangement, and could potentially be outsourced more cost-effectively.
Revenue is largely dependent on visitor numbers, with a brief experiment with a testing platform altering earnings temporarily. Monthly expenses include $250-$300 for outsourced content creation and hosting. The sale includes the website, a social profile, and the original content creator's contact.
The site presents numerous growth opportunities, including SEO improvements, developing a social media presence, redesigning the site, and exploring new revenue channels. The transaction terms include a reserve price based on recent profits, with the buyer handling any additional costs. The current owner is committed to assisting the new owner to ensure a smooth transition.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More