Two ecommerce websites, specializing in the sale of wooden and metal gun cabinets, are available for purchase. These websites, which facilitate direct shipping from manufacturers, also sell related products like gun racks, ammo boxes, and vintage-style tin signs. Over the year from May 1, 2014, to April 30, 2015, the sites generated $43,218 in sales, with an average order value of $530 and 81 total orders. Sales figures have increased by 8% since early 2015. The business is largely maintained through organic traffic sourced from major search engines, with no investment in paid advertising for the past 2.5 years. The operation costs are low, with annual fixed expenses under $1,000, including site hosting, phone lines, and PayPal fees.
The ecommerce platforms utilize user-friendly shopping carts, osCommerce and Magento, to manage sales. The business primarily depends on three manufacturers, with one leading supplier providing benefits like consistent, low-cost freight shipping across the US. There is significant potential for growth by diversifying suppliers and expanding the product line to include gun safes. Despite purchasing the sites in April 2012, the current owner has not pursued growth initiatives, focusing instead on niche ecommerce sites unrelated to this market. This opportunity offers minimal overhead and potential for expansion in the gun cabinet retail market.