The website in question is a comprehensive platform offering online horse training courses, noted for its high potential in a financially robust market. The site features various completed systems such as advertising, email lists, and sales funnels capable of converting traffic into paying customers with little to no active management, as evidenced by its previous earnings of $5,000-$6,000 per month.
Available for sale are the site's full assets including dedicated courses for natural horsemanship and horse psychology, among others, all equipped with a structured sales funnel modeled with high conversion rates. The courses begin with a free trial leading to an automatic charge, alongside upsell options providing significant earnings potential with individual customer value ranging from $77 to $544.
The sale encompasses all web content, including rights to training videos and documents, and the transfer of existing email marketing lists hosted by a prominent provider, featuring over 11,600 potential clients. The site utilizes a well-known WordPress plugin for managing purchases and content protection, alongside robust PPC campaigns across major advertising platforms, and has a well-established social media presence to drive further engagement.
The seller is looking to divest due to a shift in focus, offering post-sale support and a non-compete agreement. With strategic attention to driving additional traffic to underutilized courses, the site contains substantial revenue growth opportunities, promising significant future profitability for a buyer with the right expertise in online marketing.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More