An anonymous seller, based in Houston, Texas, with experience in writing and entrepreneurship, is offering an eBook promotion website that serves as an intermediary between authors and readers. The site, designed to help authors market their books, fills a noticeable gap in the eBook market for those who may not be marketing savvy. The platform allows authors to promote their books, either for free or through paid promotions. The traffic to the site comes from various sources, including a prominent author marketing club, social media groups, links included in the seller’s own Kindle books, and limited pay-per-click advertising.
The business model relies heavily on email marketing and social media to generate leads and sales. Its monetization strategies involve offering promotional slots and additional services like custom research and pre-designed eBook covers. Financial reports have indicated substantial revenue, and the business is positioned as a low-maintenance operation, requiring only about 20 hours per month to manage effectively.
Marketing efforts predominantly focus on social media platforms and leveraging free and discounted eBook promotions to attract more users to the site and grow the mailing list. Although the site is largely automated, the seller identifies challenges in consistent updates due to personal constraints. Despite these challenges, the site holds significant potential for future growth, comparable to competitors but with more attractive pricing for authors. The seller's decision to sell arises from a desire to explore new ventures, offering post-sale support to ensure a smooth transition for the new owner.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More