The described website introduces a unique concept where users engage with "would you rather" and similar questions, determining how their answers align or differ from others. Initial user experience design, developed through significant A/B testing investment, ensures simplicity and ease of use. This has resulted in high engagement, with new users averaging over eight minutes on-site and viewing more than 36 pages per visit. The platform efficiently drives organic traffic, achieving a noteworthy volume of unique visitors monthly.
Administrators are provided with a tailored panel to manage the site, enabling functions such as adding or editing polls, incorporating affiliate questions for monetization, adjusting poll votes, monitoring poll popularity, and managing user-submitted content.
A statistical analysis tool embedded in the site allows for comparative insights between user responses to different questions. This tool, albeit currently slow due to high usage, offers significant potential for generating unique content and drawing further traffic or partnerships.
Financially, the site has previously generated substantial revenue primarily through advertising, averaging $8,000 per month, though current earnings are lower due to reduced traffic efforts. Guidance is available for replicating former traffic strategies that capitalized on the site's broad appeal.
Further assets include a sizable email subscriber list and a Facebook page, both currently inactive but available for reactivation, presenting additional avenues for engagement and revenue.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More