A long-standing enthusiast forum dedicated to cosmetic lovers is available for acquisition. Established over 12 years ago, the forum has become a reputable platform within the beauty enthusiast community, boasting over 100,000 members and more than 2 million posts. The forum's owner has primarily focused on maintaining operational self-sufficiency rather than maximizing revenue, although the site holds significant earning potential through ad revenue due to its low operating costs, primarily limited to server expenses.
The owner is seeking to sell the site due to a lack of capital required for technical improvements, such as restoring preferred forum features and enhancing SEO. A previous migration to vBulletin software in 2015 was costly, exhausting available resources. The decision to sell stems from the desire to entrust the forum to someone who can effectively manage and enhance its current capabilities.
The prospective buyer will benefit from a seamless transition, with the current owner offering comprehensive support and advice from their extensive experience as a community manager. This support includes a 30-day post-sale assistance period, with options for further compensated support. An experienced admin and a team of moderators and social media contributors remain committed to maintaining the site's reputation and engagement.
Included in the sale are associated domains and social media accounts, which together form a strategically integrated package for potential buyers interested in a stable, well-regarded platform within the beauty industry.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More