A once-popular reference website, which catered to users of a word-based social media game, experienced significant decline following the app's waning popularity. During its peak, the site attracted around 550,000 users monthly and generated approximately $3,300 in revenue. Recently, however, the trend of decline has shown signs of reversal, as slight increases in website traffic have been observed over the past two months. Accompanying this uptick is a stabilization of the site's performance, supported by a comprehensive list of effective keywords. The seller, a venture-backed tech company located in California, initially acquired several such websites during 2011 and 2012. As the company’s business model has since evolved, these websites no longer align with their current strategy. Consequently, they have decided to sell this particular website among others. Detailed data is available, illustrating the site’s current stability, and a list of the top 500 performing keywords has been compiled and shared for potential buyers’ consideration.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More