An individual is listing a finance-themed website for sale, which was purchased three months ago from a digital marketplace. The previous owner had limited the site to displaying 15 articles, but after acquisition, changes were made to showcase a broader selection of around 150 articles. The site, operating on Article MS software, boasts over 11,000 article submissions with a focus on quality content publication. Revenue has increased from $400 to nearly $1000 monthly after revising advertisement placements. While currently reliant on AdSense for income, there is potential for further monetization through finance CPA advertisements. The website includes user traffic tracking via Statscounter, with data shared under an NDA agreement. Acquiring traffic through parked domains linked from approximately 344 sites, attempts to purchase referral traffic have ceased to comply with advertising guidelines. The seller, with a passion for revitalizing online platforms, is open to the possibility of retaining ownership but is ultimately looking to reinvest proceeds into other ventures. No search engine optimization (SEO) efforts have been made; thus, the buyer is encouraged to have SEO expertise. Required effort primarily involves accepting article submissions and exploring advertising sponsorships. The sale includes all website files, domain transfer, and one month of hosting support, along with a month of after-sale assistance via email and Skype. Payment is preferred through an escrow service with fees shared between parties.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More