The Photography Web Marketing Guide is a digital resource designed to assist photographers in enhancing their online presence through strategic marketing on websites, blogs, and social media platforms. It sets itself apart in a crowded market by offering focused content specifically for photography businesses. The platform publishes weekly blog posts and newsletters to an audience of 6,000 subscribers, establishing its credibility and earning it numerous links from industry sites. This reputation facilitates the sale of ebooks—approximately 1,500 in 2012 resulting in $32,000—and affiliate products, yielding a profit of $10,000. The sale package includes several valuable assets: the domain and site, the design, a WordPress theme, 90 blog posts, three ebooks, a MailChimp account with subscriber contacts, a Facebook page with 7,000 followers, an e-Junkie account for digital sales, and a smooth transition including introductions to key customers and partners. The owner, selling due to a job promotion and personal reasons, has outlined the site's operations, which require minimal management and skills, often amounting to only a few hours of work per week. Suggestions for growth include expanding the affiliate and advertiser base, increasing blog contributors, leveraging "deal" sites for promotions, and increasing social media activity for greater engagement. Recognition for the guide includes being named a top blog for photographers and featuring in a prominent photography magazine. Revenue streams are diversified through ebook sales, affiliate partnerships, advertising, bulk sales, and consulting, with the site boasting significant international reach and a strong SEO presence. Operational costs are minimal, primarily involving email and digital delivery management fees.