A business that has focused on selling indoor and outdoor water fountains is being put up for sale due to the owners' commitments to other projects. Over the past two years, the business has built a reputation based on integrity and customer service, serving hundreds of satisfied customers. The sale includes an ecommerce site that is mobile-friendly and fully functional, and the business holds supplier accounts with over ten leading manufacturers, achieving strong rankings for their products in niche searches. The owners express regret at having to sell the business, as their marketing company has become involved with significant new projects, limiting their ability to maintain the site to their standards. Consequently, they are seeking someone new to take over. Revenue for the business has been primarily generated through organic sales, with a previous Amazon account also contributing significantly, though it is no longer active due to overwhelming demand. Pricing includes free shipping for orders over $99, though this sometimes results in absorbed shipping costs, prompting consideration of a shipping calculator instead. Profit margins vary between 10% and 30% depending on the manufacturer. The opportunity offered is for someone to take over a well-established business with a solid customer base and operational foundation.