The website in discussion is a platform dedicated to female celebrities, started in September 2004. It serves as a space for users to share and post images of their favorite celebrities, functioning similarly to Pinterest with a unique voting system that ranks the celebrities based on their fame. This site attracts 2 million unique monthly visitors and boasts over 727,000 registered members. Available on both Android and iOS, the platform features 12,000+ celebrity profiles and approximately 850 paying subscribers. The site includes several features to enhance user experience, such as Pinterest-style uploads and seamless Facebook integration for signups. Revenue streams include Google AdSense, a network ad service, app earnings, affiliate marketing, and user subscriptions, with verified earnings available upon request. Costs associated with running the site involve maintaining nine rented servers and using services like Amazon S3 for data backup. The creator is considering selling the website to pursue new ventures and is offering personalized support to potential buyers post-sale, provided they sign an NDA and prove genuine interest and financial capability. The site has seen substantial growth in traffic over the years, with detailed statistics demonstrating increasing monthly unique visitors and pageviews. The owner is open for discussions and site demonstrations with serious buyers, making efforts to balance between ongoing interest and serious purchase inquiries.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More