A 10-year-old domain, formerly a portal for information on a city at the southern tip of the Baja California peninsula, was registered in January 2002 and has since been transformed into a platform for product reviews and social marketing services. The business has catered to over 350 clients worldwide, focusing on services including Facebook fan selling, Twitter follower promotion, and YouTube views. It also offers article writing, website backlinks, and traffic services, along with video testimonials and product reviews. By 2012, the site expanded to include a social marketing section. Operating on cost-effective and white-hat promotional strategies, the site earns between $100-$150 monthly from Clickbank, supplemented by $8000 to $12000 in social marketing service sales monthly. It draws traffic primarily through article marketing, PPC, and PPV strategies, targeting audiences interested in promotions and online presence enhancement. Recent traffic stats indicate the site received 23,000 unique visitors in April 2012 and 39,000 in May 2012, with current average monthly visits around 500. Earnings from Clickbank and social marketing sales amounted to $18,700 in the past year, notwithstanding pending orders in June 2012 that paused paid promotions. Keywords directing traffic include "Buy Twitter Followers" and "Free Facebook Fans Likes." The auction winner will acquire the domain, website files, advertising sources, full support, ongoing sales, a customized toolbar, and 180 articles over six months for site enhancement.