The entity is selling an operational SEO software business, which recently launched on April 12, 2012. This business offers an automatic SEO tool designed for building backlinks across approximately 90 web 2.0 sites, and it includes a WordPress plugin. Pricing for the software ranged from $42 to $47, with additional upsells available. One upsell involved a subscription service for account creation and submission for $42 per month, or $27 per month at a discount. Another upsell included squeeze page templates and backlink software targeting social hubs, priced at $167, or in three installments of $57. Due to a limitation on their payment processing account, the promotions were paused on April 28, significantly impacting sales. Despite this, they generated $16,482.87 in gross sales with 352 total sales and 100 recurring payments. The conversion rate for the product was strong, with earnings per click (EPC) averaging between $1.40 and $1.60, and some affiliates achieved over $3 EPC. Included in the sale are the domain, the buyer and joint venture lists, an affiliate network account, and rights to sell the product, though the source code is excluded. Offers to negotiate the inclusion of the source code are open. The website, currently pulling in about 1,000 unique hits weekly, remains positioned favorably in marketplace rankings, maintaining its attractiveness to affiliates. The seller is transitioning to a new product and prefers to sell this venture rather than leave it unattended, offering support for software updates post-sale.