Established in 2006 as a hobby blog, this website has become a leading online resource for success-oriented women, ranking as the top site for keywords like "successful woman" and "how to be a successful woman." Constructed on a Drupal 6 platform with approximately 1,300 content pieces including articles, blogs, reviews, and events, it has experienced a significant increase in visitors, reporting a 202% rise from 22,000 to 67,000 in the year from March 2011 to March 2012. The site's audience primarily comes from North America and the UK. The auction includes the transfer of two domains, full ownership of existing social media accounts, and a 30-day training for the new owner. The site, self-funded as an incubator project, has begun integrating revenue streams through membership fees, sponsorships, and blog post fees. It's set up with Google AdSense and other advertising collaborations. With nominal expenses related to domain and hosting, the current owner is selling the site to focus on other projects, aiming for a buyer who can integrate it within an existing business targeting women entrepreneurs and minorities in business. Potential revenue growth areas include self-service advertising, a digital marketplace, e-learning opportunities, and optimized e-newsletter and social media channels. The website's analytics reveal a robust traffic source from organic searches, indicating strong Google visibility and engagement.