The business in question is a niche software company specializing in real estate short sales, which began operations years ago. It offers tools to help real estate agents and investors manage short sales by generating documents and creating offers. Over the years, the business has been profitable, with revenues and profits variably reported for 2010 and 2011. Although the current monthly revenue is around $500, with minimal operational input of around one hour a week, the potential for growth is significant. Initially, the company gained impressive traction with over 80 clients as a result of a successful webinar. The founder, who is looking to sell, cites time constraints due to other commitments as the reason for the sale. The company currently has 10 active users and earns about $420 in monthly profits after expenses. Operating expenses include transaction fees, hosting, affiliate program costs, and phone services. Marketing efforts have included paused Adwords campaigns, social media presence, and inspiring blogs driven by Google Alerts. Engaging established affiliates and exploring the mailing list for promotions are identified growth opportunities. The site ranks well in organic search results and has substantial potential for increased customer acquisition through affiliate engagement and strategic marketing. All intellectual property, including software, source codes, and related business accounts, will be transferred to the new owner. Encouragingly, an existing affiliate is open to conducting more webinars, having previously added 60 new users in a single day. The business represents a promising avenue for expansion with the right investment and attention.