The text discusses the sale of a prominent blogging platform, launched in March 2005. It is a top 5 platform in France with over 4 million inbound links and an Alexa rank of 6642. The site is widely recognized with over 4.4 million mentions on search engines and requires minimal maintenance, operating on just two servers. It receives over 100,000 visitors daily, with 50% from France, 15-25% from North America, and 15-20% from other parts of Europe. Traffic data from analytics platforms is provided. The reason for selling is due to the need for content moderation, marketing strategies, and ad optimization, which the current owner lacks time to manage. Revenue is primarily generated through advertising networks, with Google Adsense offering eCPM rates between $0.7 and $1.50, while other networks offer $2-$5 per CPM. The potential revenue model is calculated based on 250,000 daily impressions over a month. Additional details on traffic sources include insights from analytics tools.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
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2. Conduct Due Diligence.
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