A popular fan site dedicated to a highly successful video game has experienced significant growth since the game’s release. Originally bought from its initial owner in August, the site's membership has expanded to over 4,500 members, and traffic has surged, recently hitting nearly 230,000 unique visitors in November with over 2 million page views. Search engine rankings have improved, achieving top three positions for crucial keywords. Despite this growth and the site's potential, the current owner plans to sell due to time constraints limiting their ability to effectively monetize the site. At its peak, the site generated $1,000 per month, but current earnings have decreased to around $350 monthly, derived mainly from platforms such as Adsense and Maxbounty. Revenues for previous months like September and October were $467 and $327, respectively, but November saw a drop to $333 due to reduced Maxbounty involvement halfway through the month. The site's major traffic sources remain search engines, with most visitors hailing from the United States, followed by the United Kingdom and Canada. The current owner is confident in the site's ability to regain and possibly surpass previous revenue levels with a focused monetization strategy, providing an opportunity for a new owner to maximize its financial potential. Despite not currently using Google Analytics, comprehensive traffic statistics can be obtained from available resources for interested parties.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More