A niche website in the "How To Get Rid Of" category is being offered for sale, having established a strong presence on Google for related search terms, though its traffic declined slightly after Google's Panda update affected single-word searches. The site's main asset is a medical video library, which could enhance its revenue significantly given the high advertising rates for medical content online. However, the site’s current owner has not fully leveraged ad sales, affiliate marketing, or social media engagement, and thus sees potential for substantial revenue growth if more effort is invested in these areas.
The website currently uses ad networks like Adsense and has affiliate arrangements set up but not maximized. Additional websites included in the sale feature varied content and potential, such as a site with over 3,000 articles previously penalized by Google, and another abandoned due to technical challenges but holding potential if optimized.
The owner is open to selling but is equally comfortable with continued ownership due to the site's steady cash flow. The total revenue is around $300,000 annually, but with quality medical videos valued at $2-$5 million, the right buyer could exploit further growth. The sale is targeted at serious buyers with proof of funds exceeding $1 million. The seller, an investment fund based in NY, remains interested in acquiring more content or sites, focusing on other investment projects concurrently.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More