In the pet bird supply market, an established online business offers significant growth opportunities. The business, originating in 2004, has grown with a focus on customer service, quality supplies, and competitive pricing. It currently operates through multiple websites, providing diverse opportunities in bird toys and cage sales, along with a unique line of bird toys manufactured in-house. Its business model accommodates both drop shipping and inventory options. Originally, all bird toys were stocked while cages were drop shipped. The business enjoys strong online visibility, ranking on the first page of search results for various keywords related to bird toys.
The company was affected by environmental and personal setbacks in 2011, including extensive wildfire damage to inventory and the loss of the owner’s pet parrot. Despite this, it continued to perform well, with gross sales exceeding $152,000 in 2010. The current situation presents a unique acquisition opportunity with untapped potential in wholesaling and expanding the toy line. Buyers acquire not only an operational business with established processes but also a range of assets, including various active and inactive domain names, custom store software, marketing materials, and vendor and customer lists. The existing owner is offering transition support. Additionally, financials and customer goodwill letters are available for review to highlight the business's profitability and reputation. The sale does not include any liabilities, only the purchase of assets. Interested parties can examine detailed income proof and company financial history online.
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Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More