An anonymous nature-focused website, operational for five years, enjoys substantial daily traffic of over 10,000 pageviews and 7,000 unique visits, primarily from major search engines. The site requires minimal management, with only an hour per month dedicated to comment approval. The primary audience is young people aged 8-20, using the site for educational purposes. Traffic has peaked at 20,000 pageviews and 15,000 uniques per day. The site features two additional sections, focused on answers and travel, which have potential for growth with further investments. The travel section, in particular, could capitalize on content related to safari parks, zoos, and wildlife centers for increased revenue through higher cost-per-click ads. Previously, a traffic trading service increased visits but did not significantly boost revenue; however, it may be revisited with a different ad strategy.
The website is managed seamlessly through WordPress, with three separate installations for its main and additional sections, all with unique themes. Current revenue is between $700 to $900 monthly through adsense alone, with potential for diversified monetization. Content is produced by three reliable copywriters who contribute comprehensive articles with images. Post-sale, guidance will be provided for site management and transition. The sale includes social media accounts with a modest following, along with two to three months of support. The decision to sell stems from the owner's desire to pursue new ventures after fulfilling personal goals for the site. Communication regarding the sale is available via private message or through a specified online messaging service.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More