This text details key aspects of a well-established headwear ecommerce brand that operates primarily through Amazon. The brand has demonstrated steady growth, with Amazon sales reaching approximately $142,899 by mid-September 2026—an increase of about 33% from the previous year. About 6,000 units were sold on Amazon this year, and the business experiences peak sales in spring and early summer. The brand serves both individual consumers and business clients across the United States, leveraging organic Amazon traffic and historical product visibility.
Operational responsibilities include inventory management, product reordering, customer service, handling Amazon listings, managing pricing/promotions, and introducing new designs. The current owner, constrained by other professional commitments, operates the business with limited attention, implying substantial room for growth. A dedicated buyer could optimize advertising, product development, and inventory planning to unlock additional growth potential.
Financially, the business has a 32% estimated net margin and historically robust sales during March through May. The current owner is selling the business due to time and capital constraints, not due to lack of demand. There are various growth opportunities, including expanding the product line, increasing Amazon advertising, improving inventory, and pursuing additional sales channels.
This business might be of particular interest to those with ecommerce, Amazon, or apparel experience, looking for an established venture with existing demand and room for expansion. The sale presents an opportunity to capitalize on a proven business model with potential for significant scaling.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More