The offering is a comprehensive TV and streaming technology platform available for sale, encompassing far more than a basic consumer TV discovery app. It includes a consumer-facing application that records actual viewer behaviors, along with backend technology that collects and structures these signals. In addition, three developed commercial technology products, a licensing portal, a website, source code, and brand assets are part of the sale. The buyer receives a ready-made technology platform and commercial infrastructure without having to start from scratch. Key elements of the sale include the consumer web application, website, domain, source code, various engines for behavior and insights, licensing infrastructure, audience behavior tracking capabilities, and consumer-facing UI and brand assets. The consumer application provides a personalized TV discovery experience, including mood-based selection, content discovery, and tracking of viewing interactions. Significantly, the platform records unmet demand by capturing signals when viewers search for unavailable titles or content. The application supports operation across 26 streaming services in five countries, providing a seamless discovery environment in a fragmented market. The backend offers structured audience behavior and content-demand intelligence through three product layers: Signal Engine, Insight Engine, and White Label technology. The platform's licensing infrastructure is already built, allowing easy management of commercial licensing. An assessment places the replacement cost of the technology at approximately $389,000. Though currently pre-revenue with no active user base, the platform is fully built and tested. The sale includes a complete handover of technology assets, with the owner not retaining an operating role post-sale.