An independent direct-to-consumer footwear brand, established in 2020, generated over $425,000 in Shopify sales before it was put on hold by the owner, who opted to pursue a new creative direction. The brand, referred to here as "Very Cool," includes a range of assets available for acquisition. These include an email list of 11,729 subscribers, a Shopify storefront, digital brand assets, and product and production designs. Additionally, introductions to established manufacturing and supplier connections are offered, alongside reasonable transition support. The business has accrued a significant web presence, with 144 referring domains and 207 backlinks. While social media accounts are excluded from the sale, other digital and creative assets like product photography and packaging designs are part of the offering. Approximately 140 pairs of finished sneakers, valued historically at around $15,280, are available to the buyer as a separate purchase. In terms of financial performance, lifetime revenues have surpassed $425,000. For the current year, the revenue has been approximately $713, with no marketing expenses, new product releases, or growth operations. Historical financial documentation will be accessible to qualified buyers during the due diligence process. The owner wishes to sell the brand to enable its further development by someone more invested, preferring not to leave the assets unused. The brand is particularly suited for operators in e-commerce, footwear, or streetwear, providing an established platform with existing inventory for those not wishing to start from scratch.