An intimate apparel brand, anonymously described here, launched in April 2022 and has quickly established itself as a notable entity, achieving over $1.2 million in total revenue with $314,000 in net profits. Initially propelled by active marketing strategies, the brand maintained a consistent average order value between $58 and $62, indicating strong pricing power and customer commitment. Faced with the demands of a rapidly growing separate venture, the current owners have operated the brand passively since mid-2024, yet it continues to generate organic sales with minimal effort, reflecting its independent market traction. Financially stable from inception, the brand's margins improved significantly, from 26.6% to 31.9%, as advertising spend decreased. Included in the sale is everything necessary to run the business: a fully operational online store, physical inventory, custom lingerie designs, and a professional content library. The business boasts an engaged community, with a substantial number of social media followers and email subscribers. Full access to proprietary design resources and established supplier relationships also transfer to the new owner. The decision to sell is driven by the founders' need to focus on their activewear brand, with the belief that this intimate apparel brand deserves a dedicated owner to maximize its potential. Growth opportunities lie in reactivating the substantial email list, resuming effective advertising campaigns, and leveraging the existing audience for new product collections. The robust infrastructure ensures that significant revenue can be recovered swiftly by a motivated buyer. Full financial details are available, promising a seamless transition to the buyer.