This text outlines the sale of a comprehensive unisex mental health and empowerment apparel brand. Key features of the offer include over 165 new inventory pieces, ownership of a Shopify store with a custom domain, and original designs and brand assets. The brand already has a presence on social media with 1,097 followers on TikTok and 138 on Instagram, and it has been marketed through pop-up events and consignment placements in wellness and yoga studios. The brand is positioned for a relaunch, with an established identity, product line, and e-commerce infrastructure in place. There is a significant opportunity for expansion through wholesale, retail, social commerce, and enhanced digital marketing efforts.
The business, which sells graphic T-shirts, sweatshirts, and other apparel, has been operational for less than six months and is currently on pause, with products marked as sold out. It targets a broad unisex audience interested in mental health and empowerment topics. The customer base was developed through social media presence, Shopify storefront, and various retail methods. Financial figures over the short operational period show a revenue of $812, 15 orders, and an average order value of $51, along with 3,210 website sessions and a 9% returning customer rate. The business has been inactive in the current year.
The sale includes all brand assets, the Shopify store, domain, social media accounts, original designs and logos, and inventory, making it an attractive acquisition for buyers aiming to relaunch or expand in the apparel market.