An anonymized web traffic company, established nearly a year ago, offers a lucrative opportunity for prospective buyers. The business specializes in delivering quality web traffic from expired domains, ensuring a steady stream of visitors to clients worldwide. Despite many competitors in the industry offering subpar products, this company has cultivated a reliable relationship with a private wholesaler, providing bulk expired domain traffic. Potential buyers will receive a comprehensive introduction to this supplier to maintain continuity. Expired domain traffic capitalizes on domains that are not renewed, redirecting real visitors from these domains rather than investing in purchasing and maintaining domains individually. The company has a consistent SEO strategy, attracting about 900 highly targeted visitors monthly. Traffic sources comprise 45% direct, 30% from referring sites, and 25% from search engines, predominantly originating from popular webmaster forums. The business, which the current owner operates part-time (10-15 hours per week), shows great potential for expansion into more forums and marketing channels, with a list of opportunities provided to the buyer. The site comes with a 2,000-strong buyer email list to facilitate ongoing sales through targeted marketing efforts. Revenue details indicate an average income of $1,175 per month until March 2011, albeit tracked imprecisely. Traffic costs approximately $55 per 100,000 visits, with expenses including hosting fees, traffic costs, PPC via MSN, and forum fees. Margins demonstrate varying returns on different traffic volumes, with ROI ranging from 40% to 227%. Purchases will be processed through a secure payment method only, emphasizing the business's commitment to transaction security.