An established eCommerce brand based in Germany, known for reusable wine accessories, is available for a comprehensive asset sale. Launched in 2016, the business has served over 12,000 customers, primarily through its Shopify store and Amazon, where it enjoys a solid reputation with a 4.7 out of 5-star rating from 969 customer reviews. The sale includes the EU trademark, an extensive domain portfolio, the Shopify store, Amazon-related assets, and a substantial inventory.
Revenue generation is through Shopify and a combination of Amazon FBA and merchant fulfillment, allowing flexible operations. There are 10 core SKUs offered in various colors and sizes. Although recent annual revenue is approximately €13,868, the business previously experienced significantly higher sales when advertising efforts were robust, particularly in Germany. However, international markets remain largely untapped, presenting significant growth opportunities.
Core materials are sourced domestically, with production tailored to demand, ensuring a lean operation that requires minimal weekly owner involvement. The sale encompasses assets such as trademarks, domains, storefront content, and marketing materials. The inventory includes over 120,000 unconverted product units, translating into considerable potential retail revenue.
Growth prospects include resuming advertising campaigns, expanding into new markets, and developing B2B sales. This brand sale is part of a broader restructuring of the owner's eCommerce activities, with post-sale support offered for a seamless transition. The business is poised for revitalization under new ownership focused on advertising and international expansion.
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