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SELLER GUIDE
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WEBSITE
Currency:
Website | Entertainment
Verified Listing
Monetized Italian media: 58 FB pages+9 websites, 21.8M followers, ~40M sessions/yr. $503K TTM, ~$17K/yr expenses. Meta & programmatic ads.
Business Location
Site Age
11 years
Monthly Profit
USD $40,550 /mo
Profit Margin
97%
Profit Multiple
1.5x
Revenue Multiple
1.5x
Managed by Flippa
About the Business

The business comprises 58 Facebook Pages with a total of 21.8 million Italian followers and 9 content websites with approximately 40 million annual sessions, showing strong domain authority and evergreen content. In the last year, the business generated $528,000 in revenue with an impressive 98.5% gross margin. Despite minimal operating expenses of around $12,000 annually, two specific websites are currently under-monetized, indicating potential for significant revenue growth through basic ad enhancements. The operation hinges on two monetization strategies: Meta's Content Monetization Program for Facebook pages, and programmatic display advertising for content websites. Minimal day-to-day involvement is required, primarily scheduling and publishing content. An active presence could likely increase revenue within three months by revitalizing content publishing, requiring an estimated 10–20 hours a week. This audience-centric media business primarily generates revenue via platforms like Meta and ad networks, with its audience consisting of Italian-speaking users in Italy and abroad. Audiences were organically nurtured across a variety of niches, holding significant SEO authority and sustained engagement without artificial traffic boosts. Over the past year, revenue distribution between Facebook Pages and content websites was $349,895 and $177,762, respectively, with stable web traffic due to strong SEO authority. No seasonality impacts its diversified niche portfolio. The business, incorporating significant infrastructure, audience, and monetization channels, is ideal for a European media entity seeking growth. Unexplored opportunities include newsletters and brand partnerships. The seller offers structured support during transition, facilitating a seamless transfer of assets.
Managed by Flippa
Vetted Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic
About the seller
Filippo
Germany
Entrepreneur
Seller verification
Email address
Phone number
Government ID

100.0% positive feedback

6 transactions totalling USD $12,081

Payment Methods
Escrow.com
FlippaPay
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