The owner of an organic baby wear and accessories business is looking to sell their venture. Established five years ago, the business has attracted considerable investment to develop a strong brand and customer following. However, the current owner, a parent with two young children and a full-time job, is unable to continue managing it.
The sale includes all remaining stock valued at retail price, as well as the brand's assets such as the domain and logo. Additionally, the business comes with a significant online presence, including an Instagram account with 5,000 followers and over 400 posts, more than 110 customer reviews demonstrating goodwill, and a mailing list exceeding 2,000 subscribers. Essential resources like product photography, content, and supplier connections are also part of the package.
The business distinguishes itself through the quality of its products, particularly emphasizing the softness of its GOTS-certified organic cotton two-way zip sleepsuits and its popular bamboo muslins. With a profit margin of 48%, the business is on sale at a valuation based on a 2.6x earnings multiple.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More