A YouTube channel specializing in commentary on U.S. politics and the economy has accumulated over 17 million views across 600 videos. The channel's content creation process is efficient, typically requiring 30 minutes to an hour daily, and can be streamlined further using an editor. A standard operating procedure is available to assist in video production. Over a year and a half, the channel has generated $60,000 in revenue, indicating significant earning potential through sponsorships or affiliate marketing.
Key analytics include a click-through rate of 12% and an average view duration of five minutes, with revenue per mille (RPM) ranging from $5 to $6. The audience consists predominantly of males (80%), primarily within the United States (77%), with a sizable portion (45%) viewing via television. The typical viewer falls within the 35-55 age range, and the channel is experiencing an upward trend in engagement.
For continued monetization, any prospective buyer must possess or establish an approved AdSense for YouTube account to link with the channel. Should the buyer lack such an account, they will need to undergo Google's AdSense approval process post-acquisition. This emphasizes the straightforward yet critical operational and financial components needed for owning and managing this channel effectively.
Flippa’s platform is free for buyers. Here are our tips for first-time buyers:
Before making an offer
1. Look for verified sellers. Sellers should verify their email, phone, and government ID. When a seller has completed all verifications, we identify them with a checkmark like this:
2. Review financials. Financials are seller-provided inputs. Always ask for verified financials. Ask for a tax return or request access to their dashboard. if it’s an ecommerce store get a transaction report.
3. Review traffic. Sellers can grant you access to Google Analytics. Ask for read-only access to verify site traffic.
4. Schedule a call. Communication is key. The best way to find out more is to speak directly with the seller. For your protection, keep all communication within Flippa.
5. Make the offer on Flippa. We’re here to help. Flippa does not charge buyers and by making an offer on Flippa you’ll get access to our post-sales support team.
1. Agreements & Contracts.
Connect with a US-based lawyer or purchase asset-specific template legal documents via Flippa Legal.
2. Conduct Due Diligence.
You can conduct this yourself or use our trusted network of industry-leading due diligence partners. They can provide in-depth analysis, identify hidden risks, and independently assess the value of the business. Learn More