The fashion store, launched on a Shopify platform in December 2024, operates on a classic dropshipping model without holding inventory. Over the last year, it has generated over €330,000 in revenue, showcasing multiple profitable months. The store, focusing solely on the Italian market, utilizes card payments, avoiding cash-on-delivery complications. Advertising efforts, primarily through Meta Ads, maintain a historical ROAS between 1.9 and 2.5. The business is supported by a subscriber list of 5,250 individuals, whose details are included in the business sale along with supplier contacts, domain, social media accounts, and operational documents. The store requires a minimal time commitment of 5-10 hours weekly and is managed without a fixed internal team, relying on freelancers instead. Currently, advertising efforts are paused for strategic reasons, not for performance issues. The founder is redirecting focus to a new brand, leaving this store with untapped growth potential. Financially, the business has fluctuated, with some unprofitable months attributed to aggressive testing and strategic ad pauses. Growth opportunities for a new owner include reactivating ads, developing new products, leveraging email marketing, and enhancing brand identity. The business model supports ease of management and offers post-sale support to facilitate a smooth transition for new ownership. Overall, it's an attractive opportunity for buyers looking for an established, manageable fashion store with significant growth potential using existing assets and market position.