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SELLER GUIDE
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FBA Storefront

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FBA Storefront | Health and Beauty

Verified Listing
Category-leading Amazon fitness brand in the fast-growing aerial yoga niche, generating $670K TTM revenue with strong margins, high AOV, and clear global scale
FBA Store Health and Beauty Editors Choice Sponsored Confidential
Business Location
Site Age
8 years
Monthly Profit
USD $14,197 /mo
Profit Margin
24%
Profit Multiple
2.5x
Revenue Multiple
0.6x
FBA Store Health and Beauty
Managed by Flippa
Editor's Choice
Asking Price (Classified)
USD $425,840

Excludes USD $70,000 of inventory

About the Business

A well-established Amazon-based brand was founded in 2017 and acquired by an aggregator in 2021. It specializes in aerial yoga products, such as silks and hammocks, and operates exclusively in the U.S. and Canadian markets. The brand has built a strong reputation for premium quality, supporting both beginners and advanced yoga practitioners, and capitalizes on trends in at-home fitness and mindfulness. The business operates entirely on Amazon, relying on organic search, customer reviews, and Amazon PPC for growth, with November and December being its peak sales months. With 50 active SKUs, the brand has an average order value of USD $80-$90, positioning it as a leading name in its niche. Its operations are mostly outsourced, reducing the owner's workload, and current annual revenue stands at USD $669,182 with robust gross margins. The efficient use of Amazon's ecosystem has driven growth, evidenced by monthly orders ranging from 500 to 800. Future expansion opportunities include geographical diversification beyond North America, product line extensions into related fitness categories, and the introduction of off-Amazon marketing channels. Assets such as Amazon listings, creative content, and supply chain relationships are included in the sale, offering potential buyers a cash-generating brand with operational simplicity and substantial scalability potential. The aggregator seeks a buyer who can further harness the brand's growth potential, as it no longer aligns with their revised strategic focus.
FBA Store Health and Beauty
Managed by Flippa
Editor's Choice
Asking Price (Classified)
USD $425,840

Excludes USD $70,000 of inventory

Vetted Listing

This quality listing has been vetted by the Flippa team or the broker to ensure accuracy of the information provided.

Our vetting team has reviewed this listing and verified:

  • Revenue
  • Primary Expenses
  • Traffic
Payment Methods
Escrow.com
FlippaPay
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0 Comments
1,087
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48 Watchers

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